The Art of Political Manipulation

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the_art_of_political_manipulation.jpg

The Art of Political Manipulation

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The term “heresthetics,” coined by political scientist William H. Riker, concerns the arts of verbal persuasion and structuring circumstances to achieve victory. Faced with political opposition, a heresthetician utilizes these techniques to reframe the situation and gain supporters. Many great politicians have used political manipulation to succeed, but with ‘manipulation’ having a negative connotation, heresthetics is an alternative for signaling the use of these techniques.

“The Constitution was ratified & the Union preserved, but with a terrible blot which it required a civil war to remove.”

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